Mark MacLeodFounder, Limitless.ceo · The Startup CEO Coach | Helping ambitious CEOs & founders scale world-changing companies without sacrificing their health, happiness, purpose, or humanity

How crew helps solve selling problems, Mikael Cho CEO at Unplash - The Startup CEO SHOW

1 Oct 2024 · 1 min

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Mikael Cho built Crew to solve a two-sided problem: clients struggling to find good designers, and independent designers spending 90% of their time selling instead of designing. The marketplace connects both sides without forcing designers to do sales work.

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Now this was connected to that original company, which was Crew. So Crew was another thing that solved a designer problem. I had been actually on both sides of this. Crew was a marketplace for design talent. So how do you find a good web designer? How do you find a good mobile app designer? And the problem for designers actually is that how do I find a good client? Like, if I don't want to go work full time, I want to maintain my independence, but I want to work on good contracts. I actually don't want to even do the selling. So when I was an independent designer, I teamed up with another guy and there was two of us and he didn't want to sell at all. So I had to do the selling. I would have preferred to the designing, but I 90% of my job just became selling. And so Crew was kind of solving this problem on both sides.