Mastering one product before expanding, Drew Green CEO INDOCHINO - The Startup CEO show

I don't want to be good at everything. I want to be great at one thing and then we'll do some other stuff. And we became the greatest, you know, custom suit in terms of volume in the world. We serve 52 countries. We've got, like we talked about earlier, 150 stores and millions of customers. But we became amazing at the suit to the cost, I think, a bit of not launching other product categories, you know, quick enough. But now we have outerwear, now we have khakis, now we have shirting. Now we have women's, which has been a really great category for us. So you kind of go through different cycles in the business. And I think we're at the cycle now where we'll probably switch to more like, how can we be more part of the wardrobe? How can we be more part of the calendar? How can we be more part of the customer experiences? But we really stayed narrowly focused on those things that I mentioned, you know, previously.