In this monologue, Mark Moss explains how to shift the conversation with accountants and attorneys from simple yes/no questions to strategic “how could I make this work?” inquiries, which opens up creative tax‑planning possibilities. He emphasizes the importance of hiring a dedicated tax strategist rather than relying solely on a CPA, describing an approved‑vendor network that matches clients with specialists suited to their business size and industry. Moss shares a personal story of receiving a huge tax bill after selling a business, discovering tax‑loophole books (e.g., Robert Kiyosaki’s Tax Advisor, works by Diane Kennedy or Sharon Lechter), and realizing that the tax code is designed as an incentive system. He recounts presenting these ideas to his CPA, Scott, who dismissed them, illustrating the limitation of traditional CPAs. Moss then draws an analogy to health care: just as one seeks a hand surgeon for hand issues or a functional‑medicine doctor for holistic health, one should seek tax experts who specialize in trusts, structures, and loopholes. He discusses biohacking concepts like HRV tracking and cites his sister’s shift from emergency medicine to functional medicine as an example of professionals having to unlearn conventional training to adopt more effective approaches. The overall message is that leveraging specialized advisors—both in tax and health—requires reframing questions, using curated networks, and being open to unconventional strategies.
Chapters
The other thing I would say is that, you know, what I typically think about is, um, I, when I deal with my attorneys and my CPAs, it's not, um, can I, yes or no questions. It's how, how could I make this work? And all of a sudden that's a whole different conversation. So if I asked my CPA or whatever, it's like, hey, could I do Bitcoin mining through my S corp and make it work? Well, you know, there's a problem. But if I said, how could I make it work? Well, they'd be looking for this and this. So what you'd probably want to do is change, right? So all of a sudden it changes the conversation. That's one thing I'd say. Um, Ed, Ed says, I also need a tax strategist. We have approved vendors that do tax strategy in our network. When you meet with one of your one-on-one coaches, they get to know a little bit more about you. They can get you to the right one. I say the right one, the tax, the person I use is available in our network. You can use the same person I do, but he doesn't work with everybody. He only works with certain people in certain businesses that make certain amounts of income. So there's diff— there's, there's somebody right for you, but they're not all the same people. Um, and so anyway, when you meet with your one-on-one coach and they get to know a little bit more about you, we can make sure that we can get you a referral to the right tax strategist. But anyway, to answer the question, yes, you can do it. Uh, you know, my story, I told some of you guys that I'll repeat it super quickly, but, um, you know, after I sold my, uh, one of my first businesses and I had a really big payday and all of a sudden I found myself with this like horrific tax bill. And, um, I read this book, it was Robert Kiyosaki's Tax Advisor and the, book was, I believe, titled, um, Tax Loopholes of the Rich. I want to say maybe it was Diane Kennedy or Sharon Lecter, one of those. Anyway, and I read this book and it would just like open my eyes up to all this. And I never thought to think of the tax code as like a set of incentives that are asking us to be partners with the government. And if we do these things, they incentivize us. I had always looked at through the lens of like, oh, rich people are trying to get out of paying taxes, tax loopholes, right? It's like, so you have to kind of reframe the way you look at it. And anyway, and she walked me through this book and like, it was just like so eye-opening. And man, I like, I had like a— I used to do it, I don't do as much anymore, but I'd sit with like a yellow sticky note pad and as I'm reading I'm like, oh my gosh, and I'd write that down and I'd stick it in the book and it would stick out a little bit, you know. And I keep reading like, oh, that's good, and I write down, boom. And then at the end I had this book just full of like yellow sticky notes with my ideas on each one, right? And I went to my CPA's office because I just had a CPA at the time. And I'm like, Scott, check this out, look at this book, it's amazing, it changed my mind, look at this and look at this and look at this. And he literally, he just goes like this, no. And he put it on the shelf behind him and told me none of that's going to work. And I was like, okay, I got the wrong guy. Um, and so anyway, that's just sort of how they are. And, and, and, you know, uh, I don't know how much of you How many of you are into health? And you know, there's biohacking and there's holistic health and there's all these things, right? And like your general practitioner, your doctor at urgent care, he, he can't tell you the 5 supplements you should take to optimize your sleep. And he's not going to tell you how, what percentage of deep sleep you need every night for optimal recovery and what's your HRV score and the 3 things you could do to get your HRV score. Like, he's not going to know that. He's just like a general doctor at urgent care. It's not his fault. Right? It's just that's not his thing. And so we have to make sure, like, you know, like, uh, because I've broken all my bones and I have metal in all my limbs, it's like I have, I have a plate and 7 screws here, and I went to a hand specialist to do surgery on my hand. And I've broken both my ankles and had them both screwed back together, and I went to a foot specialist who screwed my ankles back together. I didn't want the hand surgeon to do my feet surgery, right? But a lot of people just go to general orthopedics. A lot of people do that. I don't, I'm not going to go orthopedic. I want someone who only works on hands and then I want someone who only works on— and now, now they're both my good friends and I have them on speed dial. Uh, you don't need to do that. But my point is, is like, use the specialist, right? And so, um, you wouldn't go to your general practitioner and ask them how to help you get your HRV score better, which if you don't know what that is, you should figure that out. It's one of the biggest things that you should be watching for under your health. Track your HRV score. If it goes out of whack very quickly, you probably have something coming up. Um, anyway. Uh, but you can understand that like doctors were just trained in like general medicine and then some of them become specialists in a certain area, but they don't know everything. Right. But also they were trained by the medical establishment to only look at things a certain way. Like, let me just give you a prescription for that. But like, there are other ways. Like my sister is an actual doctor. She's an ER doctor. She's been an ER doctor for, I don't know, 15 years. During COVID she got kicked out of California because she wouldn't, um, you know, prescribe the vaccine. Or she wouldn't take it. And she moved to Texas and she joined a functional medicine clinic and she had to unlearn everything that she had learned from modern medicine. She had to unlearn it. And then she had to learn holistic medicine. And, um, she never knew that you could actually cure people. Like that was something new for her. Like, wow, I didn't know. I thought we just treated people. I didn't know we cured people. Um, but she had to unlearn what she learned and then she had to seek out new information. And so that's sort of like when you find people who know how to set up trusts and structures or these tax strategies, efficient things. They weren't taught by the IRS how to file your taxes like a CPA was. They have had to unlearn that and learn how to navigate around this sort of like a medical professional. So
