In this video, the presenter announces that Ripple has completed its acquisition of Hidden Road, rebranding it as Ripple Prime, a global multi‑asset prime brokerage platform comparable to Goldman Sachs or Morgan Stanley. The speaker explains that this move expands Ripple’s digital‑asset infrastructure—payments, custody, stablecoins—and positions XRP as a complementary asset within Ripple Prime’s services. While the announcement is framed as bullish for XRP, the presenter predicts little immediate price movement, describing XRP’s current market state as “numb” where news no longer drives price. Viewers are encouraged to share the news with XRP holders and discuss its implications.
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Huge breaking news for Ripple and XRP. Ripple has just made crypto history once again. So as we know, Ripple's been buying and acquiring a lot of different companies, but the acquisition of Hidden Road is now complete, and this makes Ripple the first crypto company ever to own and operate a global multi-asset prime broker. So that's something like Goldman Sachs or Morgan Stanley. So now Ripple is basically the same as Morgan Stanley and Goldman Sachs. They've actually rebranded the company they bought to Ripple Prime, which is a new product, Ripple Prime. And right here they explain that this is the next logical step. Ripple's foundational digital asset infrastructure across payments, crypto custody, and stablecoins, as well as the use of XRP. You know, XRP holders get made fun of a lot for thinking that stuff that benefits Ripple benefits XRP, but that's the prediction you're taking when you become an XRP holder, is that Ripple will one day make all their clients, their partners, use XRP, and it's going to be a no-brainer to use XRP. Directly says the use of XRP will complement the services offered within Ripple Prime. So ultimately, this is a bullish announcement. I don't think the price is going to move though, because XRP is in this numb news stage, is what I call it, where no good news makes the price go up and no bad news makes the price go down. It, it really doesn't even move based on the news anymore. But let me know what you guys think. Send this to an XRP holder that you know.
