Matt BrittonFounder & CEO powering AI-driven consumer insights

Technology is a Unifier, not a Divider

Name: Technology is a Unifier, not a Divider
Uploaded: 2019-02-01T23:46:45Z
Channel: Matt Britton
Description: The speaker argues that technology unifies rather than isolates young people, using large live events and digital-driven communities as evidence. He…

1 Feb 2019

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The speaker argues that technology unifies rather than isolates young people, using large live events and digital-driven communities as evidence. He cites the Electric Daisy Carnival (EDC)—which draws almost 500,000 attendees annually—and points to esports as a growing live-spectator phenomenon that fills arenas much larger than typical venues, claiming these digital experiences create social, in-person gatherings rather than causing isolation.

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Almost 500,000 people per year.

February 2019.

This is the Electric Daisy Carnival that happens in Mexico, in the United states, in the UK, the one in Las Vegas. Every year draws almost 500,000 people to show up. More people that actually went to Woodstock and events that defined a generation. People say technology brought younger people further apart. This is proof that actually brought them closer together. Experiences also can meld from digital experiences. Esports is a phenomenon that everybody needs to understand because in many markets, it's actually taking the place of actual live sports. Arenas five times the size of this are being packed for people to watch other people play video games. And this is not dying anytime soon. So the notion that digital is having young people stare at their phones all day and not interact truly isn't true because people are using things like video games, actually then create events where they bring individuals together.