Patients considering orthobiologic treatments don't worry first about cost. They want to know it will work. A 7-to-9-minute pre-visit video explaining the science and benefits, shown before the appointment, has repeatedly convinced patients to pay across multiple facilities.
It's not an issue that they don't want to spend $750. It's not an issue that they don't— they want covered by insurance. What they want is they want to know that it's going to work. So how do we let them know that it's going to work? Well, first, what you do is when they come into the office is we show them. You provide a video, a 9— 7 to 9 minute video that explains before you even walk in the door, the opportunity that is in front of you and why orthobiologics is fantastic. Then when you walk in the door, they want to talk to you about it. They're very interested in it. This is a foolproof method that we've used over and over again at countless facilities. Now, don't worry about making the video on how to do all of that. That's not the point. The point is I want you to understand there is a limiting belief that you have. You believe that your patients won't pay. I can guarantee you they will.
OUT OF THE SYSTEM | How 100,000 Free Doctors Could Save Healthcare $40 Trillion
