Neo CantomayorMavrix Support, Mavrix Profit System

"They Will Spend 4x With You"

25 Nov 2024 · 1 min

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In this brief presentation, the speaker shares findings from an analysis of the company’s client database concerning cash service purchases. The average customer spends about $1,000 per year, but customers aged 60‑70 spend roughly four times as much—about $4,000 annually. Contrary to common assumptions, these high‑spending clients are not corporate executives; they are primarily business owners and entrepreneurs. The speaker poses the practical question of how to locate and target this lucrative segment.

Chapters

Here's something that's interesting. We have recently done an analysis on our clients' databases of who buys, who is buying these types of cash services. You ready? I want you to write this down. These are your best customers. They'll spend on average $1,000 a year. What we found is the client that is 60 to 70, they will spend 4x with you. That means that they'll spend $4,000. So then the question is, How do you find them? Well, who are they? Well, they're not really who you think they are. They're not executives. They're actually, believe it or not, business owners, entrepreneurs.