An Overview Of Winnie As A Childcare Marketplace

Max Brun explains Winnie, a childcare marketplace where parents search for daycare and preschool for ages 0-5 by zip code and filters like curriculum and price, then contact providers directly. The platform has expanded into summer camps, after-school care, and tutoring.
Chapters
Can you give us like a kind of like a high-level overview about Winnie today and maybe just kind of like walking us through what that experience is like on each side?
Yeah, so it's still daycare and preschool is still like our bread and butter. That's where we're the strongest. So think like group childcare for kids aged 0 to 5. Parents come to winnie.com or they find us like through a Google search. They'll be searching for like best preschools in Burlingame and then they kind of land on a Winnie search results page that way. They put in their zip code, the age of their kids, and then they see the, you know, list of daycares and preschools that meet their criteria, and they can apply all different filters, you know, curriculum and languages spoken and hours and prices and all that good stuff. And then when they find places that they're interested in, they can fill out a contact form to contact the provider. And then the rest is kind of off platform. So like scheduling a tour and ultimately enrolling in the daycare, that all happens off Winnie. So we're, we're very much that like initial matchmaking platform. And we've since kind of expanded to things like summer camp and after-school care. We've even added tutoring this year. So trying to kind of broaden our market beyond just daycare and preschool, but that's still kind of what we're best known for.
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