Mike Michalowicz credits a Dale Carnegie public speaking class with launching his keynote career. His top four resources: Dale Carnegie's course for beginners, Michael Port's Heroic Public Speaking program, hiring speech coach John Bates for intensive work, and Toastmasters for cheap regular practice.
You've been a keynote speaker for a long time. How long actually has it been?
Well, since the first book, plus 2 years prior. So I started talking about toilet paper entrepreneur before I had the book out there. I knew the importance of it early on, and I went to a class by Dale Carnegie, the organization, on public speaking. I'll tell you, that's an extraordinary resource. It still exists today. Let me actually bullet point a few resources here. Go to Dale Carnegie's public speaking course if you've never spoke before. It really kind of throws you into it. Michael Port's organization, which is Heroic Public Speaking, is unequivocally the highest quality class environment you can go through. It's expensive and gosh, it's worth every single stinking penny. Get a personal coach. I work with John Bates. What I'll do with John Bates is I'll work on crafting a new presentation. He's in Salt Lake City. I'll fly out to Salt Lake City and we'll spend a day or two crafting a speech. And now I'm performing in front of one person and he'll even come out to where I'm speaking, observe, and at the end he'll say, don't do this, do that, and give great tips. You can also join like Toastmasters.
So if economics are a concern, if the price of Toastmasters is very inexpensive and you're doing a speech every single meeting,