Mike MichalowiczBusiness Author & Keynote Speaker Empowering Entrepreneurs

Want to make money and profit? Don't do this (it drives me bananas!) #themoneyhabit #profitfirst

6 Dec 2025 · 1 min

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In this segment, an unnamed speaker vents frustration about entrepreneurs who obsess over top‑line revenue—celebrating hitting $1M, $5M, or $10M milestones—while ignoring the health of the business. Mike Michalowicz interjects to stress that profitability, not revenue, is the true measure of success. He explains that chasing higher sales creates more stress, responsibility, and operational complexity, and can ultimately bury a company if those sales aren’t profitable. Michalowicz advises entrepreneurs to identify which products and services generate profit, double‑down on those, and have the discipline to discontinue the unprofitable offerings, positioning this focus as the hallmark of a healthy company.

It drives me nuts. So many entrepreneurs like Mike, it's all about the top line. My revenue is a million. I surpassed a million or 5 million or 10 million.
Other entrepreneurs like, well, you know, when I get to the million or five or ten, whatever.
The number is.
I'll have arrived.
Bullshitt.
Here is what.
Matters in a business. Profitability. Profitability is everything. Stop selling just a style.
In fact, selling more brings more stress.
On your organization.
More responsibility, more things you need to deliver. And if it's not profitable, it will actually bury your business.
Identify the products and services that are profitable. Sell those, have the discipline to ditch the others. That's a healthy company.