Mike MichalowiczBusiness Author & Keynote Speaker Empowering Entrepreneurs

Your Immutable Laws: Core Values That Stick

20 Jun 2026 · 1 min

Open source

1:00

In this spoken monologue, Mike Michalowicz explains that "immutable laws" are essentially unchanging corporate or personal values. He uses the phrase "no dick allowed" as his own immutable law, meaning he refuses to tolerate rude or exploitative behavior. Michalowicz recounts a recent incident where he made a disrespectful joke about his wealth manager, Ron Greenberg, realized it violated his own rule, and promptly apologized. The exchange illustrates how deeply held values trigger self‑discipline when breached, reinforcing the importance of consistently honoring one's immutable laws in both personal and professional relationships.

Chapters

In one of my books, I think it was in The Toilet Paper Entrepreneur, I talk about immutable laws. Now immutable laws and corporate values are synonymous. The only reason I used immutable laws is I wanted to point out that these are ever constant. They're non-changing. One of my immutable laws personally is no dick allowed is the term I use. And what that means is I'm not going to deal with people who are dickish, rude, take advantage and so forth. And I won't accept that for myself. I've done some dumb things in my life and I've fessed up and apologized. Yeah, that was a dick move. In fact, recently, Ron Greenberg, he's our wealth manager. I made a joke to him and this in front of some other guys about Ron, and it wasn't funny, and it was almost like a little bit on the dickish side. The next morning I text him and said, "That's not my value." And I was trying to be funny, and as I reread this, it was kind of like meanish. So I'm like, "I am really sorry, and I hope that this doesn't compromise our friendship." He's like, "Are you kidding me?" He's like, "That's like what we do." I love that. But I compromised an immutable law of my own. So lesson one here is a value that's so important to you that when you even violate yourself, you start kicking yourself over it. That's a value, an immutable law.