​ @ it's HIS turf : From $2.2M Revenue & 32 Employees... Down to 12!

8 Dec 2025 · 64 min
Episode

8 Dec 2025 · 64 min

0:00

Podcast episode (Roundup, episode 8) — Mike Andes interviews Blake Hawthorne (It’s His Turf). Blake recounts downsizing his landscaping business from ~32 employees to ~12, refocusing on higher-margin services (landscaping, lawn care, hardscaping, irrigation), improving margins over top-line revenue, and rebuilding finances and personal life through faith-driven decisions. Key business facts: major downsize took ~9 months; revenue around the downsize year ~ $1.2M (was on track for ~$2M), following year ~ $800k, current year (by June) year-to-date ~$400k; payroll peaked mid-$20k/week; debt peaked >$200k (cited $216k); audits/penalties included ~$16,800 audit and ~$26,000 1099 fine; sold 9 trucks, bought 2 new trucks; maintained ~400 recurring maintenance clients (picked up 11 new this year); skid steer payment ~$1,354/month. Blake also explains company name "It's His Turf" (faith origin, Isaiah 48 visible on materials) and how faith/devotionals and intentional family time (no Saturdays, dinners) shaped decisions.

Questions this episode answers

June 11, 2021

About 32 before; about 12 after (transition ~9 months).

Downsize year: just over $1.2M (was on track for ~ $2M); following year: ~ $800k; current year-to-date (June): just over $400k.

Payroll: mid-$20,000 per week; Debt: over $200,000 (cited $216,000); Audit: ~$16,800; 1099 fine: ~$26,000.

Sold nine trucks and bought two new trucks; kept some landscape equipment; skid steer payment ~$1,354/month.

Chapters

More from Mike

1:08:32
Podcast

Successful Owners Are Hardcore About Focus

2d ago
47:49
Podcast

We Spent $50K on THIS Instead of Ads

4d ago
1:06:17
Podcast

Is Your Business Actually Ready for a Recession?

1w ago
15:16
Podcast

3 Habits That Make Burnout Feel Irrelevant

1w ago
1:00:59
Podcast

His Commercial Clients REFUSE to Pay

1w ago
1:21:08
Podcast

Is Your Business Profitable... or Just Keeping You Busy?

2w ago
53:59
Podcast

I Sent My Head of Sales to Hormozi's First-Ever Offers Workshop | C.Suite Unfiltered 117

2w ago
15:00
Podcast

Building A $1M Lawn Care Business That Runs Without Me

2w ago
1:15:08
Podcast

What If Contractors Could Review Customers Back?

3w ago
20:36
Podcast

I'm Spending $297K Before Making a Single Dollar

3w ago
28:37
Podcast

My $1M Strategy For Building A New Business In 1 Year

3w ago
See all content