Short excerpt from a YouTube video by Ndubuisi 'Andy' Egwim discussing how creators' niches can expand over time (e.g., from personal finance to business and investing) and emphasizing the importance of an email list strategy—noting many creators with large subscriber counts lack effective email lists.
Obviously, niche can grow sometimes. Like, my niche now might be people talking about personal finance. Along the line might be people building businesses and then people who have sold their business and figuring how to invest. Your niche can grow with you. And that's. That seems to be what's happening. Your channel, your niche is going with you, but at least you have a niche. So that's 10 in the neural framework. And then. Yeah, email list. I gave you 100% on this when I looked at your channel months ago. And I've just seen a doctor who's got like almost 25,000 subscribers, big creator, working hard, and he had zero over 10 in this email list. So it's neuro framework. N E U R O. You've scored in N. Tell me about your email list strategy and why it's so important.
