Nik Sharma's videos and podcasts

@mrniksharma

Most teams don't need to build their own AI system

Grab the Playbook - https://t.co/A29WMcgpEM Sign ...

Knix got about 9,000 site visits in 5 min from one TV ad. Their approach is worth borrowing ahead of Black Friday and Cyber Monday.

Your next internal tool will likely be created from a Slack thread...

Shoutout to @stevenborrelli for the shirts I’ll be...

I feel so grateful to have a thought partner & friend like Cody…

A lot of people are going to get comfortable working with AI agents because they watched a coworker use one in Slack...

The "magic" that everyone has been feeling from pe...

the brands winning at retention right now aren't s...

Every consumer AI assistant app is basically a closed box doing what you could build yourself in 45 minutes with an agent framework

Anyone else put their agents to work before going ...

I’m a power user of AI. I don’t use it to ask questions. I’ve figured out how to integrate it within almost all my workflows and my team.

The most useful AI thing I did this month was sitting down with another DTC operator for 3 hours and building agents together. No conference, no agenda, just two laptops and one problem to solve. I'm calling these "AI jams" and honestly they're the highest-ROI thing in my calendar right now.

I have a lot of respect for anyone building in the consumer AI space…

For me, Codex has become my go-to daily tool over Claude Code...

1 of my favorite uses cases with my Hermes agent is → https://t.co/DGZWuKZuRU

Everyone has been talking about the Phia affiliate fraud (allegedly stole $12m from merchants)

2 people saw my talk (below) at the AI Summit and ...

a brand I know sells a ~$150 product at ~70% gross margins and did ~$15M last year

New speak-to-AI setup: ✅ DJI Mic 3 ✅ foot pedal ...

Alright I’m restarting this Slack group…

Upgrading my speak-to-AI stack: ✅ adding the mic ...

Spending the day at @itshudsonblake’s NYC Mastermi...

Well, it feels like Twitter is back so let me re-introduce myself:

When I ask people if they're doing much with AI right now, I usually get 1 of 3 predictable answers:

2026 is the year TV becomes a lot more accessible to marketers spending $50k to $500k/month on Meta.

On April 3rd, I’m co-hosting a DTC mastermind with some of the best people to ever touch eCommerce: