GCCs are becoming revenue driving teams

27 Jan 2026 · 1 min
1:19

In this discussion, Muhammad Umar explains that Global Capability Centers (GCCs) differ fundamentally from traditional outsourcing because they function as extensions of a company's own team rather than third‑party vendors. While earlier outsourcing focused on automating tasks, GCCs now embody "outsourcing intelligence," handling higher‑value work that directly influences revenue and competitive differentiation. Speaker B reinforces this shift, noting that modern GCCs are increasingly responsible for AI product development, data platforms, internal tooling, and experimentation—activities that drive both top‑line growth and strategic advantage.

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