In this motivational video, career and business mindset coach Natalie Fisher defines perseverance as persistent effort despite difficulty or delayed success, emphasizing that it can be developed regardless of past failures. She shares personal anecdotes about weight‑loss struggles and previous business attempts to illustrate that past setbacks do not dictate future outcomes. Fisher outlines two core characteristics of people who persevere: (1) they never give up, continuously pushing toward the desired result despite obstacles, and (2) they understand delayed gratification, managing the “lower brain” urges for immediate comfort versus the “higher brain” focus on long‑term goals. She explains that training the brain to say “no” to short‑term temptations enables sustained effort. Fisher also introduces the concept of “massive action,” urging viewers to keep taking decisive steps and to pivot strategies when a particular approach fails. The video concludes with a call to action for a free workshop that teaches two main components of success and additional resources, inviting viewers to subscribe, comment, and engage.
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In this video, I'll talk about the characteristics of perseverance in your career, in your business, in any area of a goal that you want to achieve. So stay tuned. The definition of perseverance is persistence in doing something despite difficulty or delay in achieving success. And that's the key right there. Despite the fact that it's hard, despite the fact that it's taking longer than you thought. So you might think that either you have perseverance or you don't, right? Maybe in the past evidence has shown you that you don't, but that's not the case. You can easily develop it. So that's the good news. It doesn't matter how many times you've tried and failed in the past. The past does not equal your future. Trust me, if it did, I would have been totally screwed. I tried to lose weight for several years and I have only just recently become successful at it. I am 35 years old and I have been building this business for 4 years. But before this, I had a dozen other things that failed. If all those failures meant that I was doomed to fail forever, I would be screwed. So what are the characteristics of someone who has perseverance? The first one, they just don't give up. Literally, they keep going until you get the result you want. Failure, not an option. No giving up along the way because it's too hard or whatever excuse you would normally insert— you're too tired, you don't have time, you don't have money, whatever. You can't fail if you never give up is probably my favorite quote in the world. You can lose a bunch of little battles, fail a bunch of times, but you can ensure yourself that you win the entire war if you just keep going. You can fall on your face a bunch of times, you can fail a bunch of times, or whatever metaphor you want to use, but you just have to keep going even though it's hard, even though you're tired, even though you don't want to. That's what a person with perseverance does. It's impossible to fail if you simply don't give up. The second thing, they understand delayed gratification. You may have heard me talk about higher brain and lower brain. Your lower brain is the one doesn't want to persevere. It's the one that wants you to sit and watch Netflix and eat food on the couch where it's comfortable. It doesn't want you to do the required action, especially if the required action didn't work the first time. It has a very low tolerance for failure. Your higher brain gets it, and it's your higher brain that will say things like, oh, but we really want to make $100,000 this year. We really need to keep going. Your lower brain will say, yeah, but you're not going to be able to do it anyway. You're not that good at it. You haven't done it before. before. You just need to relax and do it tomorrow. So the only difference between someone who has given up a bunch of times and someone who has stayed the course is that they've trained their brain differently. So they've talked to their lower brain and they've told their lower brain no. They've said no to themselves. They say, we're not doing that. We are going to do the next thing. We are going to take the next step. And then this is when they need to stay in the massive action. And by massive action, what I mean is if something doesn't work, you do something else, you do something else, you do something else, you change what you're doing. And there you have it. The 2 main characteristics of someone who perseveres through to success versus someone who doesn't. It's very, very simple. Simple. I didn't say it was easy. So if this video resonated with you and you'd like to learn more, I have a free workshop for you to get started. It's called How to Get Any Result You Want, Even If Nothing You've Tried Up Until Now Has Worked. Yet. On this workshop, I'm going to teach you the 2 main components to success, the key coaching tool that works to solve any problem my clients are facing and how we work through them, and how you can set yourself up for the path to get to your goals, even if nothing you've done in the past has worked. If you want to sign up for that, click the link below. I have some other free resources for you as well. Subscribe to the channel, give me a thumbs up or a thumbs down, leave me a comment. It's the only way I know who's listening. I'll respond myself. And it was nice to meet you. So yeah, leave a comment. Bye! And if you don't know me, my name is Natalie Fisher. I'm a career and business mindset coach. If you have some big goals you want to achieve, you want to make a career transition, or you want to start an online business, you want to get a promotion, I will help you do that. You can visit me at my website, www.nataliefisher.ca, and I will see you in the next video.
