Nathan Payne's broker blasted his first wholesaling deal to every agent in Utah, flooding him with calls from non-cash buyers. The Utah Board of Realtors summoned Nathan and his partner Corey for a meeting, exposing how indiscriminate marketing and regulatory ignorance can derail a deal.
Chapters
So what ended up happening is the broker who we had worked with that had let us work in the office, that gave us the Mojo dialer and the desks and the place to work, he's like, hey, why don't we send out your deal to all the real estate agents in the state of Utah? We'll just say, hey, look, wholesaling this deal, who has a cash buyer? And he sent— he blasted out to thousands of real estate agents, and which is not a good idea, we later found out. He ends up sending out this deal to all the agents and we start getting tons of calls of agents being like, yeah, can we send our buyers, you know, our families that want to buy the house through? And, you know, We were getting a lot of people that weren't cash buyers. There were agents that had families that wanted to buy. And we were looking for cash buyers because we couldn't get a loan on this property. It wasn't in good shape like we needed a quick close. So the agents didn't know what we were doing and we ended up like a couple of days later getting a call from the Board of Realtors. I didn't know what the Board of Realtors was, but they called and they said, you need to come to the office, we need to talk to you. So I'm a little nervous and me and Corey nervous. I don't know what the Board of Realtors is.