A real estate coach breaks down lead generation into three steps: generate leads, qualify them to find truly motivated sellers, then gradually train agents to close deals themselves. The key is that not every seller who wants to sell is actually motivated.
you are going to generate the leads yourself is now that you know where you're going, let's start generating the leads the most efficient, effective way possible. Once those leads start coming in, now you need to master the qualification process of those leads. Are you good at identifying a motivated seller? Because a lot of people think just because someone wants to sell, that's someone we're talking to. That's not, that's not true. If someone wants to sell, that doesn't mean they're our ideal client. So we have to get the people we work with good at that process. Now, that's where a lot of people have to learn for a long time is having that initial conversation, identify, have good conversations. After that, we gradually train them to close their own deals, find their own buyers. So it's a step-by-step process. So it's not some overwhelmed thing because we are there to take a lot of the process that they're not able to do yet, or they don't feel comfortable doing. If they want to do it all, they can do it all. So to answer your question, it's, it's not very overwhelming, I would say, because we're there.
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