Nathan Payne explains how to close real estate deals by making sellers feel like they won. He shows how offering $6,000 over your initial bid can create that perception, even if you still profit. The psychological win matters more than the actual price difference.
Know it's annoying and it's like mind, mind tricks and stuff, psychology. But that's really what happens if you want someone to feel really good about their decision. Negotiation does help, right? Because then they feel like they won. You want the seller to feel like they won. So in this situation, they really won because we offered $6,000 more. That's just what happens. Okay, so learn from my mistakes so you don't make those negotiation mistakes.
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