AI Should Do the Boring Design Work

24 Mar 2026 · 1 min

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In this excerpt, the speaker argues that designers thrive when they can stay in the open, creative environment of tools like Figma rather than being bogged down by tedious, data‑heavy tasks required to build and validate features. By allowing AI to take over those repetitive, number‑crunching activities, designers can work faster and spend more time in the free‑flowing creative space, which should boost originality. The speaker also warns that current AI‑generated designs tend to look overly similar—an "AI sameness"—and stresses that preserving uniqueness in a product’s design and brand identity is essential for standing out in the market.

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As designers, creativity is important and most of us want to hang out in the creative space and not in like this tedious data heavy or like number crunchy space that sometimes you have to do in order to build features and make sure things are correct. So the more opportunity we have to be in that like free flowing, open canvas in Figma, like I think the happier folks are. So allowing AI to do some of those tasks. And help us get there quicker, I think will allow for hopefully more creativity, which I think will help solve for some of the like AI sameness that we're seeing now, where it's like a lot of the stuff that is being output from AI in that creative space is very like same, same. And having uniqueness in your product and your brand is going to help you stand out.