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In this brief monologue, the speaker argues that entrepreneurs should prioritize hiring an executive or administrative assistant before any higher‑level hires. He frames hiring as a "time‑trading" decision: each dollar spent on help should buy the maximum amount of time at the lowest cost. The speaker notes that most founders mistakenly hire a COO or other senior roles while neglecting the assistant who can handle routine tasks—especially email processing, which he identifies as the single biggest time‑saver. By delegating email and other low‑skill, high‑volume work to an assistant, entrepreneurs reclaim valuable time to focus on higher‑impact activities.
