Send the elevator back down

13 Jun 2026 · 1 min
0:39

In this informal monologue, the speaker shows a high‑end "Bubba Watson" watch valued at about $500,000 and uses it as a tangible reminder of his ambition to build a billion‑dollar enterprises. He references his book, Buy Back Your Time, and explains a simple calculation: the average person works roughly 2,000 hours per year, so dividing a billion dollars by 2,000 yields $500,000 per hour—matching the watch’s price. Each time he looks at the watch, he asks whether he is working toward becoming the person capable of generating that value, positioning the watch as a motivational symbol and a personal performance metric.

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