Starfish Cast #1 - Niko, The Shadowy Super Publisher: Foundations of Konsensus

16 Mar 2023 · 46 min
46:06

In this inaugural episode of the Starfish Cast, Niko Laamanen, founder of Consensus Network – the first Bitcoin‑only publishing house – sits down with Luke from Freedom Footprint to discuss his personal journey, the philosophical and economic inspirations behind his work, and the practical mechanics of running a volunteer‑driven, leaderless organization. Niko recounts his transition from a decade‑long career as a construction engineer to a Bitcoin maximalist after a disillusioning encounter with fiat economics and the 2009 documentary Zeitgeist. He describes how reading the Bitcoin whitepaper in 2017 and The Bitcoin Standard in 2018 propelled him into Bitcoin education, leading to the creation of Consensus Network in 2019, the translation of seminal works like The Bitcoin Standard and Knut Svanholm’s Everything Divided by 21 Million, and the rapid expansion to a library of about 60 books across multiple languages. The conversation delves into the “starfish” model – a leaderless, self‑organizing structure inspired by the book Starfish and Spider – and how it manifests in translation projects, editorial teams, and other creative initiatives without formal hiring or salaries. Niko explains the free‑market incentive system, contribution weighting, and quality‑control processes (raw translation, proofreading, editing, and a “fresh eyes” review). He outlines future ambitions: publishing original English titles, launching courses (e.g., a praxeology course with Emerald Eyes), a merch shop, and a broader educational platform. Throughout, Niko emphasizes the importance of aligning personal skill sets with meaningful Bitcoin‑centric work, encouraging listeners to join the network via Telegram, Twitter, or email, and to spread Bitcoin awareness in everyday life. The episode ends with a rallying call to “wield Bitcoin” beyond mere HODLing, to build tangible change for future generations.

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TranscriptAuto-generated · 46 min

  1. Oh, hello there. Welcome to the Starfish Cast. My name is Niko. I'm the founder of Consensus Network, the first Bitcoin-only publishing house, and this show is all about showcasing the many starfish that contribute to our work and help us spread the Bitcoin knowledge far and wide all across the globe. And today, Luke is going to be here. Hello. Familiar maybe for you from Freedom Footprint. That is Knut Svanholm's show. He's going to be interviewing me, asking questions about this show, asking questions about the Starfish organizational model. I'm not going to bore you anymore with those details. Let's welcome Luke. Luke, thank you for taking your time to interview me. I always like to talk about this stuff. I'm completely obsessed with it. So I'm just going to let you ask the questions and I'll be a reactive guest. In this show. In the future shows, I'm, I'm gonna be hosting it. But yeah, let's go.

  2. Let's go. Yeah. Thanks, Niko, for bringing me on and letting me help to present you in the Starfish Cast. Yeah. And I, I've appreciated the opportunity to come and contribute to ConsenSys Network. So I'm sure you'll hear my story in Starfish Cast one of these days. But for now, let's, let's talk about you, Niko. So Can you tell us about yourself and then about how ConsenSys Guard started?

  3. Okay, so I'm, by my fiat trade, I'm a construction engineer. I did about a 10-year career in that, thought that that was, that was the proper life, the proper thing to do. Got my education, spent like 20 years in school, did all the things, checked all the boxes that you're supposed to as a young guy. went to the military service and went to the school, got my degree, got a job, and everything was fine. Except it wasn't. Like, in fact, not many things were fine in my life. I just didn't— I refused to acknowledge it. I refused to address the actual problems. I wasn't really enjoying my life. I mean, I was numbing myself with the parties, alcohol, video games, whatever. to, to, uh, kind of like take away the pain that I didn't really accept that it existed, so I couldn't do anything about it. And I watched this, uh, we, um, this movie called Zeitgeist in 2009 that really, uh, shook me up because then I started to realize how truly fucked we are in, in the world, like the fiat money system. I didn't really, uh, know anything about money at that time, but I, I could recognize those issues that it caused. The problem with the zeitgeist is that they don't really offer any solutions in that movie. Like the end of the movie is like a pie in the sky socialist utopia, and I just couldn't buy it. I was like, nah, that's not gonna happen. So I thought we're completely lost and we're screwed. So I just went back to my fiat life. Actually, I was running the Bitcoin client in 2010. That's another longer story. And maybe, you know, there's— I've talked about this on multiple occasions, so I'm not going to included here. Let's just say that, uh, I was curious about technology, and I did find about Bitcoin in 2010, run the client, but then I decided to finish my master's degree, go back to my fiat life, and stop playing with magic internet money. So that was my choice then, and it continued to be my choice until 2017 when I actually took the time to read the Bitcoin white paper. And that's kind of like where my journey really started. Like, I already exited fiat in a way in 2011 when I became a freedom maximalist. And that's something I also like to talk about. I went on, quit my fiat job and went on traveling for like 12 months, 13 months, and then tried to reintegrate to the fiat life. But I was unemployable at that point. I could not work for anybody. So I started my own company. It was still construction consultancy. But it was the first step, and Bitcoin was in the way back in the back burner. I didn't really think about that, so I was still thinking very much in fiat terms. But it was it was the start. So 2017, I read the white paper, and then this whole fiat life, construction engineer life, took a complete backseat in my life. Like I was utterly unable to focus on anything. Non-Bitcoin related, or rather crypto related. Unfortunately, I did take that shitcoin detour about a year in 2017, 2018. Really expensive lesson. I'm sure many, many can relate. And in 2018, I, I started really ramping up on the education side, started writing a lot of articles, going to podcasts, making my own podcasts. shout out to Rafa, who was also in Freedom Footprint recently. And, uh, yeah, he, uh, he made most of those videos with me and, uh, really fueled my fire to, to do better in education of Bitcoin and Austrian economics. And, and to that end, also shout out to Max Hillebrandt. He was, was one of the first, uh, so-called Consensus Network contributors. We, we started as, uh, just a collective of, uh, like-minded individuals making videos mostly and podcasts and talking about liberty, Austrian economics, Bitcoin, all that good stuff. And then I read Bitcoin Standard in 2018, and, uh, as a Finnish guy, I figured, all right, this is a high-impact thing that I can do and I must do because, you know, there's, there's not that many books available in Finnish about the topic. And mostly I wanted to kind of orange pill my dad, who is not that good in English. And I think this is, this is something that drives a lot of the translators that come to work with us as well. So that's, that was, that was the rationale. And to be able to do that, I had to start a company. So that's when ConsenSys Network became official, you know, this fiat entity. It's kind of like just a proxy just a placeholder to be able to sign those fiat contracts and stuff. If I had my way, it would be completely uncorporated, Bitcoin-based, but we're not there yet. So here we are. That was 2019, and, and, uh, we published the finished version in September 2019. Saifedean, by the way, huge shout out to him. He came to Finland to, to, to the launch party. That was awesome. Had some reindeer, did some sauna. Yeah, it was a really good time. Yeah, shout out to Knut Svanholm as well. His book was the second one, Sovereignty Through Mathematics, and, and that was the second book we did. And then things kind of got crazy and out of hand in 2020. We, we started expanding internationally, which is something I, I didn't plan originally. I thought it's, uh, it's just an outreach program for, for Finnish Finnish people to learn about Bitcoin. But then I realized that this, this concept, if I can make it work in Finland out of all the places, I can make it work anywhere. And I realized that the same demand for this kind of information exists everywhere. And I was right about that. And now we've expanded to— we, we have about 60 books in our, in our library now. So in, in 3, about 3 years We've more than doubled our library every year. So really encouraging from, from the, the community. The, the new starfish that I like to talk about are, are joining in out of their own needs, same way that I started. And that's like, I've never worked with such people in my fiat life. Like, this is, this is it. Like, I don't want to work with anybody except Bitcoiners because it's just so wonderful. Like you get, you get all these inspirational talks and nobody's asking for, you know, salary or anything. They just want to work on this because the kind of like the compensation we get is the reputational capital, the skill capital, and the network capital. So that's what ConsenSys Network is kind of about. It's just reaching out as, as far as we can, and then later we can cash in that reputational network capital, hopefully. So that's kind of like the business model, but it was never about the money. It was always about making a difference. That's, that's the thing that matters to me. Like, I want the recognition and I want to think that my great-grandchildren will, will hopefully look back and say like, wow, that, uh, that guy, uh, he did something meaningful. That was, that was really cool what he did. That's my fantasy and that's, that's what I'm working for.

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