MBA1821 Get Used to Getting Punched in the Face
2 Feb 2026 · 10 min
Omar Zenhom tells entrepreneurs to expect constant setbacks and treat them as the job itself. Resilience comes from experience and childhood lessons. The key is preparing mentally to respond and learn when you get hit.
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Hey O. Welcome to the hunter. Powerful business lessons you can count on every single day with our daily 10 minute business lessons for the real world. I'm your host, your coach, your teacher Omar Zenholm. I'm also the co founder of Webinar Ninja, an independent software company I started with my co founder back in 2014. And in today's lesson you will learn why it's important to get used to getting punched in the face. And if you're thinking, is Omar serious? I am serious. The one thing I have learned in business after being an entrepreneur for over 15 years is that business is tough. It's brutal. You're going to have your fair share of blows to the face. You're going to get punched, metaphorically, hard and it's going to feel like you're getting punched every day. And I'm not saying this to you because I'm trying to deter anybody from starting a business or pursuing their passion or their dream. In fact, I'm doing this because I want to prepare you. I wish somebody told me this when I got started. There were moments where I thought there's something wrong with me. Why is this happening to me all the time? Why am I enduring so much pain and anguish and disappointment? And then I realized I started to learn. I started to get to know other entrepreneurs. I read biographies. I found out that this is par for the course. This is what everybody experiences when they try to build something significant. So in today's lesson, I'm going to go deep. I'm going to explain why, what exactly I mean by getting punched in the face in business and how to get used to it, how to accept it, how to actually egg it on and say, hey, I'm right here. I'm ready for the blows. Give me what you got. Let's get into it. Let's get down to business.
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One of the gifts that my mother gave me that I didn't realize until I got older was the gift of resilience. Have you ever seen a child fall in a playground or a park and scrape their knee? Their first reaction is to look at their parent. If their mom or dad reacted and rushed to them and said, oh my God, what happened? Almost instantaneously, the child will start crying. Because in that moment, that child realizes, I think I just really did something majorly bad to my body. Right? Something bad happened. If my mom or dad is reacting this way, I should be crying right now. When I fell at the park and scraped my knee or even broke my finger one time when I was playing basketball, my mom would just brush it off. Not when I broke my finger. We went to the hospital calmly. But if I scraped my knee, if I was bleeding, if I cut my elbow and I fell off my bike, something like that, it was a very almost blase reaction. She was just kind of like, you're right. Dust yourself off. You're going to be okay. Keep playing. And I thought that wasn't normal until I got hurt in front of some of my friends. I was just like, oh, it's nothing. I just moved on. And they're like, what? Shouldn't you go home and put a band aid on it? Getting disinfected. Maybe you should stop playing. I was like, what are you guys talking about? This is nothing. I didn't think it was nothing. Because I was a doctor, I thought it was nothing because of the way I was trained. And I'm so thankful that I was raised that way, because what my mom was kind of doing was, hey, you're going to have bumps and bruises in life. You're going to scrape your knee, you're going to get hurt, but you got to keep on going. You got to dust yourself off. You can't let setbacks stop you from achieving what you're trying to do. And there are going to be a lot of scrapes and bruises and worse punches in the face. What is more brutal and shocking to the system than somebody throwing a punch square in your face? If you ever took boxing lessons or know anybody that boxes, they'll tell you, if you get knocked in the face, you don't forget it. Your first thought is, I gotta learn to protect myself. I gotta learn to put my hands up, to be prepared, to bob, to weave, to slip the punch. That is what they think about. They don't say, I gotta quit boxing. They don't say, I gotta quit this match. They know it's inevitable. That's the nature of the sport, right? And you're in a sport where you're gonna get punched in the face a lot. This is why so many people do not have a business, do not become entrepreneurs. They stay out of the ring. But you're in the ring, so don't be surprised if there are few blows come your way. Expect it, know how to dodge it, know how to slip those punches. And if one punch does connect and you do get punched in the face, prepare mentally for how you're going to react. It might knock you off balance. It might just kind of sting you a bit, and some punches will drop you to the ground. And this will happen in your business. Sometimes things will happen in your business where you just get knocked out, where your business just stops functioning. This could be a hacker attack. This just happened to big companies recently in Australia where they can't do business for three days. Okay, but sometimes you're just going to get punched with a bad review, right on Google. It hurts, it stings, but your business still goes. And you have to get over it. You have to see what you can learn from it, just like any other punch. How can I avoid this in the future? But what I'm trying to convey here is you can't be afraid of the punches. You can't live in fear of what's going to happen next in your business, because this is almost guaranteed. You will have challenges. You will have haters, you will have things that will hurt. This is why they say business is emotional rollercoaster because you're getting tossed about often on a day to day business. If I look at my last two weeks, I can almost look at my calendar say, yep, that was an update. That was a down day. That was kind of a middle of the road day. I rarely have one week where everything is just even keel. Nothing happened, no drama, no excitement. And you can look back at your own life and your own business and if it is sort of stable, I would question that. It probably means you are not pushing yourself. Just like if somebody is fighting somebody in the ring in boxing that's under their weight, right? They're just kind of coasting because they're not really pushing or stretching themselves or kind of trying to punch above their weight, right? Really trying to maybe knock out something or do something that hasn't been done before. This is why I say it's very healthy to wake up every morning as an entrepreneur and say, I'm in the problem solving business. This means I'm going to have problems. Just accept it. Just say, hey, problems will be at my doorstep every day. And my job, my skill set, my value in the marketplace is to solve these problems. Problems are not fun and they will hurt some more than others. But the fun thing about business is that the more you get punched, the more you get inundated with problems that you have to solve. The better you get at it. The better you know how to dodge the punches. The better you know how to block them, the better you know how to just take them on the chin. Sometimes. Sometimes you can't avoid a problem that's about to happen. You just take it on the chin and you know it's coming. Boom. I got it. I took it. Move on. Get used to getting punched in the face.
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I love being an entrepreneur. I love building businesses. But I love. I would be lying if I said everything I do in My business I enjoy. No, of course not. There are things that are painful, there are things that I really don't like. There are things that I rather just not do. And guess what? Anybody that has done anything significant in life had to do the same, had to endure things they didn't want to do. Whether they won a gold medal, became a Grammy winning artist, a Nobel Peace Prize winner, an inventor, whatever it is, they are going to have challenges, they're going to have problems, they're going to have to do things every day that are challenging, that they don't like, that they don't love so they can get to their goal, so they can live the life, the 90% of it, that they love and enjoy every day. I share with you this today because this is the truth. People don't talk about this in the entrepreneurial space. I feel it's my duty as somebody who's been around the block a few years to tell you the realities of business so you can prepare, so you can be stronger, so you can win. It doesn't help me to sugarcoat everything and say business is easy, you can live on the beach, everything's fun, you hardly have to work, only do things you love that is not real and it doesn't help you. Thanks so much for listening to the $100BA show. If I leave you with anything today, I want to leave you with this. Struggles, difficulties, pain, all of these things are rite of passage. You have to go through them to level up as an entrepreneur. Don't take it from me. Read any successful biography of anybody who's done anything significant in the world and you will see the same pattern. This is the rule of life. This is how things work. You're not going to just avoid them. So it's better for you to accept it and just relish in it and say, bring it on, I'm ready. Thanks again for listening and I'll check you in Tomorrow's episode Freeride Friday. I'll see you then. Take care.
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