Patrick Mosher refuses to work with clients chasing fast promotion or money, instead serving those who want to love their job Monday mornings. He argues that finding your "big why"—your deeper purpose—leads to sustained satisfaction, while chasing money leads to loss of fulfillment.
Chapters
Understand what your big why is. You know, I asked you why do you want to do consulting. My big why, and I shared that with you, my big why is because I wanted to fundamentally change how people work and live. Consulting is hard. People would come to me and say, would you be my career counselor? And I go like, if you want to rise fast and you want to make a lot of money, I'm not your guy. If you want to wake up every Monday morning loving your job, I'm your guy. That's how I ran my career. I didn't know how to rise fast. I had a lot of flat performance appraisals every year, but I'd wake up every Monday morning saying, "I love my job." And so know what your big why is that makes you, fuel you year over year over year. And it's not to make a lot of money. It's not all those things, which is important. But what's the thing that makes you go like, "Yes, this is why I do what I do."