Peter Vander WallFounder driving creative community growth

$25k in → $404k out

Name: $25k in → $404k out
Uploaded: 2025-04-09T23:06:15+00:00
Duration: 54 s
Channel: Peter Vander Wall
Description: YouTube case-study-style video (Peter Vander Wall; speaker Ryan) describing a CPA firm’s paid-ad and social-content funnel. The firm spent ~$30,000 on…

9 Apr 2025 · 1 min

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0:54

YouTube case-study-style video (Peter Vander Wall; speaker Ryan) describing a CPA firm’s paid-ad and social-content funnel. The firm spent ~$30,000 on ads in fall and used social posts, on-demand training or live monthly webinars, and follow-up email sequences to convert leads. Result reported: $404,000 in new sales from September–December and about $3M total revenue for 2024.

Questions this video answers

$30,000 (approximately).

$404,000 in new sales (September–December).

About $3 million for the entirety of 2024.

Chapters

This CPA firm spent $30,000 on ads last fall and made almost half a million dollars in new sales. This is literally September through December. Okay, first off, we're running ads, and we're creating social media content. So people are seeing his face with the social media content, and then they see his ad, and they get directed to the next step to start working with him. Now, what that next step looks like is one of two options. Either there's a free training they can watch on demand, or there's monthly webinars that they can hop on where they can actually get their questions answered by Ryan per personally. Either way, the call to action at the end is to work with him. And if you don't take action right then and there, no worries. We got your email, and so we're going to start sending you emails multiple times a week, walking you through his entire sales process, getting you activated and ready to buy. And so from this, he did $404,000 of new sales from September through December last year. And not only that, but he did about $3 million in total revenue for the entirety of 2024.