Don't Fix What's Not Broken

21 Oct 2025 · 0 min
0:17

Short monologue (YouTube) by Peter Vander Wall arguing that when a tactic is working you should continue it rather than abandon it for an unproven alternative. Example: if cold email is generating leads and closing deals, do not abruptly pivot to Facebook ads simply because it is new. Emphasizes sticking with proven methods and avoiding unnecessary changes.

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