Good Opportunities Come With Resistance #shorts

Opportunities only exist when they're hard to take advantage of. That's a quote from Russell brunson in his book.com Secrets. And it really hit me upside the head the other day, so I wanted to share it with you. The story behind this is when Russell started his first online business, he was completely reliant on Google Ads. And so when Google changed something in their ad algorithm, then his business altogether became just unsustainable. He was spending more on ads than he was making by selling his product. And so he basically just gave up when he hit this first roadblock. But then a friend showed him how to get around it, and that's when he realized this truth that I think is really important for you and me. If the opportunity was easy to take advantage of, then everybody would be doing it and it would no longer be a good opportunity. That's why when an opportunity is hard to take advantage of, when there's a lot of resistance, that means you're actually in a great vehicle because not a lot of other people are doing the same thing. That level of commitment is going to put you in a place not many people are able to get to.