A brief YouTube transcript excerpt arguing that business owners should hire not to directly grow the business but to buy back their time; employees exist to enable the owner to focus on growth, while ultimate responsibility for growing the business remains with the owner.
How do you know when to hire someone? You don't hire to grow the business. You hire to buy back your time. Your job as the business owner is to grow the business. Your employees jobs, your team members jobs are to enable you to grow the business. So you don't hire a marketing person saying, this person is going to grow my business for me. You hire a marketing person to either do something that you don't have time for or do something you don't have the time to learn the skill set for. But the responsibility of growing your business, at the end of the day, it still rests on your shoulders.
How This Bookkeeper Scaled From $30k/mo → $92k/mo in 2025 [LIVE WORKSHOP RECORDING]
