Peter Vander Wall started in wedding videography after a college marketing project sparked his interest in video production. He realized video's power for building brands and audiences, and now runs Social Club Studios, which produces content for real estate clients and other brands.
When I was in college, my first semester, I kind of discovered like making videos is kind of fun. I had to make a video for like a marketing class. It was part of our class project and I really enjoyed that. Just got more and more into that, got really deep into the wedding industry, like shooting wedding videos for a while. Still do a handful of those every year. Over time I just got to understand the value that video has for marketing your business and like creating an audience, building your brand online. And so that got me into a position where now I run an agency called Social Club Studios. We have a couple clients in the real estate space. We help them build their brand brand through video content. And it's been really cool to just see that unfold, see the kind of impact we're making and then, you know, be able to talk to people about doing it for themselves too.
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