Peter Vander WallFounder driving creative community growth

Instagram "experts" suck

Name: Instagram "experts" suck
Uploaded: 2023-02-11T15:00:21+00:00
Duration: 44 s
Channel: Peter Vander Wall
Description: Short video monologue criticizing common Instagram growth 'hacks' and advising a simpler, authenticity-first approach: use a strong hook plus clear value…

11 Feb 2023 · 1 min

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0:44

Short video monologue criticizing common Instagram growth 'hacks' and advising a simpler, authenticity-first approach: use a strong hook plus clear value or a story to build a monetizable audience. The speaker argues that chasing trending formats may increase views but not buyers, and emphasizes that creating customers (not views) pays the bills and enables positive impact.

Chapters

Most Instagram experts suck. They tell you to use trending audio and point at text all over the screen and put the rest in the caption below, because people are definitely gonna read that, right? And look, this might get you some views and some likes, but is it really going to create an audience that you can monetize? What if I told you it isn't that complicated? You don't have to try to read the algorithm's mind or game the system in some way. You can come up with a good hook to grab their attention, a couple bullet points of value that you want to share or a story that you want to tell, and that's it. Now, I'm going to tell you up front, this is going to get you less views than shaking your butt for a trend. But views don't pay the bills. Views don't make the world a better place. What pays the bills is creating an audience that wants to buy your product or service. And what makes the world a better place is the good that you will do with that money you make.