A three-stage marketing funnel for consultants: top (awareness), middle (nurture), bottom (convert). The speaker scaled to 1,000 followers in 30 days and helped clients reach seven figures by leading with value before asking for the sale.
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If you're a CPA attorney, financial advisor, or some other type of consultant, this is the marketing funnel that's going to get you your next $50,000 a month or more. It's an extremely simple funnel that a ton of online coaches and gurus are using. So what I'm going to be showing you today is the funnel that's generated over a thousand real followers for myself in the past 30 days. And it's helping a number of my clients scale from low six figures to high six and even seven figures a year. So essentially, you've got three stages in every marketing funnel. You've got the top of funnel, the middle of funnel, and bot of funnel. Top of funnel captures the attention of your client avatar and gets them into your ecosystem so you can start nurturing them. Now, the next stage of the funnel is middle of funnel. In this stage, we're capitalizing on that attention we just grabbed, and then we're trying to nurture that audience. Now, finally, bottom of funnel. Okay, this is where we're finally going to make an ask. At this point, we've given so much value, and we're presenting an offer that's so, so good. Your audience should feel stupid for saying no.