Peter Vander WallFounder driving creative community growth

Start Your Social Media Right #shorts

Name: Start Your Social Media Right #shorts
Uploaded: 2023-10-28T12:00:52+00:00
Duration: 32 s
Channel: Peter Vander Wall
Description: A short YouTube #shorts by Peter Vander Wall offering concise marketing advice for new social media creators: focus messaging on your ideal client's…

28 Oct 2023 · 1 min

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0:32

A short YouTube #shorts by Peter Vander Wall offering concise marketing advice for new social media creators: focus messaging on your ideal client's language by using a four-part framework — agitate the current problem/state, elevate the dream outcome, then present yourself as the expert solution — finishing with a follow CTA.

Chapters

You started your social media pages, you got cool profile picture, great bio, 50 followers. Now what? The most important thing to get right is your messaging speaking in your ideal client's language so that they trust you and ultimately want to spend a ton of money with you. And the way I like to frame this out is problem, state, dream outcome, solution. So you agitate the pain points that they're experiencing right now. You elevate the dream outcome, which is where they'd like to be instead. And then you present yourself as the expert guide who can help get them from point A to point B. And of course, give me a follow for more marketing tips just like this.