Peter Vander Wall on why committing 100% to one thing matters. Founders who spread themselves thin hit invisible caps on growth. The leverage move: hire editors and an admin so you focus on creation instead of daily tasks.
This is the biggest lesson I've learned over the past six to 12 months is the power of focus.
Having one thing.
That you're 100%.
Dedicated on. You can do weddings and brands simultaneously and you can make six.
Figures at it. But is that where you want to be? Is that where you want to cap yourself?
You can't systemize.
Something so broad to.
Be able to scale it to high levels.
You need to pick the business model.
That you're going to stick with.
The second thing is focusing on the highest leverage.
Activities available to you. For me, over the past six to.
12 months, that's.
Looked like building a.
Team of editors.
Bringing in an administrative assistant to.
Help with the stuff that, that like, I don't personally need to be doing in my business. And so I'm really building myself out of the business as much as possible.
Or at least out of the day.
To day, so that I can focus.
On creating new things, creating the next thing, and just like innovation, that's where.
I've kind of come to.
See my zone of genius. Specifically.
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