Peter Vander WallFounder driving creative community growth

Why Most Businesses Plateaus

Name: Why Most Businesses Plateaus
Uploaded: 2023-08-23T13:00:37+00:00
Duration: 50 s
Channel: Peter Vander Wall
Description: A brief YouTube monologue by Peter Vander Wall arguing that many businesses see their service delivery decline as they scale—losing the premium…

23 Aug 2023 · 1 min

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A brief YouTube monologue by Peter Vander Wall arguing that many businesses see their service delivery decline as they scale—losing the premium experience that initially delighted early clients—leading to business plateau. He uses Tesla as an analogy: products that improve after purchase via software updates become better over time; he aspires for his service delivery to be worst on day one and improve thereafter. He states he has paused onboarding new clients for nearly two months to focus on preserving an outstanding experience for existing clients.

Chapters

The problem with most businesses is their service delivery gets worse over time. You know, they start out with a few clients and so they get really good at delivering at small scale. But as they scale up, they lose that touch and that premium quality that they had at first. So over time, their service delivery gets worse, it loses value, and so the business just plateaus because the service delivery isn't blowing people away anymore. My goal in my business is to become like Tesla. If you buy a Tesla, the day you buy it is the day it is at its worst. Through software updates and feature improvements over time, the Tesla actually becomes a better car. Are literally, they can make it faster with a software update. Like, how does that work? I want my service delivery to be at its worst on day one and only get more effective and more valuable as time goes on. I literally haven't onboarded a new client in almost two months because I'm so focused on making sure I can still honor those original clients with an amazing experience.