(11) Father of Modern Marketing - Modern Fundamentals - Philip Kotler Malayalam by Praveen Calvin
16 Jun 2022 · 1 min

1:09
In this brief segment, the speaker emphasizes that the sole winning strategy in business is to carefully define a target market and then push a superior offer toward that market. The message is delivered in a mix of English and Malayalam, underscoring the importance of precise market segmentation and value proposition as foundational marketing principles.










