FaceBook Ads App Install Malayalam | Praveen Calvin
23 Mar 2021 · 0 min

0:03
In this short Malayalam‑language segment, Praveen Calvin explains how Facebook app‑install campaigns work and what data Facebook provides to advertisers. He describes the flow of an app install event, the timing of when a user opens the app after clicking an ad, and the kinds of metrics (such as install counts, open rates, and platform‑specific information) that are reported back to the advertiser. The discussion also touches on the integration of the Facebook SDK within a mobile application to capture these events and the importance of accurate attribution for optimizing ad spend.










