Marketing is not the art of finding ingenuous ways to exhibit what you do | Modern Fundamentals 2
23 Apr 2022 · 1 min

1:28
In this brief talk, Praveen Calvin argues that marketing should not be treated as a clever exercise in showcasing a product or service. Instead, he emphasizes that true marketing is about delivering genuine value to customers, aligning with their needs and expectations. He stresses the importance of authenticity and a customer‑centric mindset, suggesting that businesses succeed when they focus on providing real value rather than merely trying to impress. The video concludes with a typical channel call‑to‑action encouraging viewers to subscribe.










