Meta Advertising Detailed Targeting
16 Feb 2024 · 1 min

0:41
In this Tamil-language segment, Praveen Calvin explains how to use Meta (Facebook) advertising for detailed audience targeting. He outlines the process of activating a business on the platform and then leveraging Facebook payment user data segmented by 30‑day and 90‑day activity windows to build high‑intent audiences. Calvin emphasizes selecting reputable companies and specific audience groups to maximize ad performance, describing how these data points can be used to create precise targeting layers within Meta’s ad manager.










