Praveen CalvinFounder, Calzol Freedom Business Lifestyle Hub · Founder of Calzol | Digital Marketing & Business Automation Mentor for Malayali Entrepreneurs

Why do prices end with 9? Marketing Strategies Malayalam

7 Apr 2022 · 1 min

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Praveen Calvin explains why stores price things at 1999 instead of 2000. Your brain reads 1999 as closer to 100 than 200, making it feel cheaper and boosting sales. The trick works differently for luxury items, where extra zeros can actually increase perceived value.

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Commonly we see 1999 pricing models. Psychological studies say that 1999 means 1 subconscious mind is counted as 100. Totally closing is for Rs.200. But you can store it for Rs.100. You can create a feeling that the price is less and sales will increase. If it is a luxury product, you can increase the sales by increasing the zeros. Double 9 is a method to increase sales. You can try it out. துடர்ந்த மார்க்கெட்டிங்கம் செயல்ஸ்மாய் ஬ந்தப்பட்ட வீடியோஸ்ல அப்புக்கின்னன் ஆயின்னாய்ட்டு இயொரு சான்னல் ஸப்ஸ்க்ரைப்பிய, அதுபோலத்தனன் நங்க கொஸ்டியன்ஸ் இவர்கள் கமண்ட்ல அ�