If you can’t receive praise, you can’t build trust. Sales isn’t just persuasion. It’s connection.

26 Dec 2025 · 1 min
0:30

In this brief coaching video, Rahul Wadhwa explains that dismissing compliments—by downplaying them or claiming humility—actually severs a moment of connection that is essential for building trust in sales. He emphasizes that praise is not about ego but about establishing rapport, and that rejecting it kills the relational bridge. To address this, he assigns a concrete Day 38 task: when receiving a compliment, simply say “thank you” and stop talking, thereby honoring the connection. He hints at a follow‑up Day 39 lesson, positioning this behavioral tweak as a foundational step toward becoming a better salesperson by 2026.

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