A founder warns inexperienced leaders against hiring SDRs without knowing the role. Using sports and trades as examples, the speaker explains why hands-on sales experience matters when building a team.
If you're Kohli, you would not play a soccer game. Cricket is your pitch. A top notch carpenter fixing wires? That's a shock waiting to happen. Hiring a yoga teacher as your gym trainer now. Must stay away from that idea. So why are founders leaders who have not even dipped their toes into the SDR pool acting like hiring experts? Sure, you've scrolled through LinkedIn, skimmed a few books, binge watched some videos, but does that make you an SDR guru? That's like letting Kohli play in the FIFA final. No offense. Exciting, but a total mismatch. Now think about it. You would not ask a fish to climb a tree, so why expect to nail SDR hiring without the real experience? The game has changed so much that you do not even know the rules. Sure, scorecard might remain the same. Now leave it to the pros and keep those boundaries clear.