In this YouTube short, Rob Anderson explains why he is altering his video creation approach. He usually records himself talking about thoughts from his journal and client work, but now he wants to make his messages more engaging and stand out among the crowded coach market. He cites natural curiosity, a desire to learn new production techniques, and the challenge of competing with louder, more attention‑grabbing coaches. Anderson emphasizes that he is not an influencer or filmmaker, but a coach invested in others. To differentiate, he plans to incorporate behind‑the‑scenes footage, drone shots, and varied formats for some videos while keeping others unchanged. He promises to show the production process as he navigates this learning curve.
Chapters
So go ahead and follow with me here. There we go. Come on, go ahead and follow. So a lot of you may be noticing that I have been changing some of the way that I've been doing some of my videos. A lot of times I will just turn on a camera and just start talking, and usually I'm talking about things that are on my mind. Or things that are coming out of my journal. And I guess 2 reasons why I'm changing up some of the videos is one is just a natural curiosity. How do I get my messages out there a little more, um, maybe a little more interesting than what I have? Uh, you know, sitting in the Jeep and just talking about the things that are on my mind that I've been journaling, things that are I've been learning with my clients. Okay, that's been great and I love that. But I thought I would try to spice things up a little bit more. Plus, I just have a natural curiosity to learn how to do different things. I'm not an influencer. I'm not, uh, I'm not a filmmaker. I'm someone who's invested in other people. But one of the, one of the things that I face is that there is just a ton of people out there who are claiming to be coaches, and some people who are actual coaches, but they're all up in your face and they're getting a lot more attention, and it makes it really difficult for me to be able to grab other people's attention. So I just thought that I would try something different, try something new, um, and maybe even the people that I do have as followers, it might excite them a little bit. All right, so that's— and I'm gonna be showing you some of the behind the scenes as I go through this struggle because I'm really, really trying to learn. It's, it's a learning curve for me. All right, so I'm gonna head back over to the truck and set this drone down. I just thought it might be kind of fun for you to see the behind the scenes and for you to see how I'm going to be changing up How I do some of the videos. Not all the videos, but some of the videos.
