How to Build Momentum and Consistency

Rob Dial explains why consistency feels impossible at first but becomes addictive once momentum builds. He maps the emotional journey of change through five stages, with the critical moment being the Valley of Despair, where most people quit instead of pushing through. Daily actions and habit-forming consistency are what get you past that breaking point.
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Hey, welcome to today's video. Today we're going to be talking about how to build consistency, stay consistent, and build momentum. When you're starting to change things in your life and build a life that you want to create, let's dive in. The most underrated pieces of life and of success is the idea of momentum. I cannot tell you how many people reach out to me and say something along the lines of this, Rob, I. I need help being consistent because I'm really good at deciding to set a goal and starting on my goal. But I almost always give up at some point in time. It's like 95% of people have some sort of issue with consistency and with once they start getting momentum on their side, keeping that momentum going. And, you know, if you are listening to this, In December of 2023, the way I like to think of this moment right now is not to let your foot off the gas before 2024. A lot of people like to, yeah, kind of take their foot off the gas. And God's the holidays. I'm gonna let myself go a little bit, and then in January is when I'm really gonna put my foot down and start working out more. And so they gain, like, five pounds, and then now they have to work off those five pounds. And that's what they lose in January versus looking at December as a moment to get a head start into next year. Usually the way I like to look at it is when December hits is when I really start putting my foot on the gas. I really start making sure that I do what I need to do to set myself up to even be even more successful in January and for the next year coming up. And all too often, what people end up doing is they get some sort of momentum on their side, and then they just kind of let their foot off the gas. And all too often, we either stop before we get that momentum or right when we're starting to get some momentum. But if we were to go another week, another two weeks, another month is when really you start to see that the change that you're really searching for starts to become easy. It starts to become more of a habit. It starts to become more programmed into you. The way I like to think about momentum is like pushing a car. Like, if you've ever had a car breakdown, to get the car moving takes a lot. Like, a lot to get the car moving. And then once you get it moving, it's a little bit easier, right? And then you get it to a point where the car is going, you know, Three or four miles an hour because you and someone else are pushing it, and you don't have to put as much effort into it. That's really what change. That's really what life is about, is it takes a while to get going, but once it gets going, it gets so much easier. And all too often, people quit before it gets to the point where it starts to feel easier. And, you know, it gets to the point where sometimes if you were to just let go of the car, it's still gonna keep rolling a little bit. And, you know, the way I like to think about it is this is a car getting moving or also the other side is. What I'm trying to really think about in the example that my mind always goes to is like, if I take a bowling ball and I go to the top of a hill and I let go of that bowling ball, let's say I weighs 15 pounds and 10ft down the hill, I put my hand out, I can stop. Might hurt a little bit, Might be a little bit of force that goes into my hand, But I'm not going to break my hand if I stop it from rolling down the hill 10ft after it starts going. But if I'm at the bottom of the hill and I put my hand out, I'm breaking my hand. What I'm trying to do is to not stop before the momentum gets in, but to get that momentum so that I feel the momentum on my side. And you know what I'm talking about. You've been at this, some. Some sort of point in this in your life. It could be with working out, for instance, where, you know, you're just like, you know what? I'm just going to work out every single day for 30 days. I'm. No, no way. If ands, buts around it. And you start to get a little bit of momentum on your side. And then by day 31, day 32, it's like, it actually feels weird not to go to the gym. That's what you're trying to do. Where right now it might feel weird to go to the gym. It might feel foreign. Maybe you haven't been in the gym in years. Maybe you've never stepped in the gym. But when you go every single day, your body starts to become used to it, your mind starts to become used to it, and then not going ends up feeling weird and not like, not. There's been times in my life where I've gone 30, 60, 100 days where there's some sort of movement, some sort of working on Every single day. And then I miss a day for some sort of reason, and I'm like, I don't even feel right. I feel like something's off. That's what you're trying to get to in your life, whether it's working out, whether it's growing your business, whether it's meditating, whatever it might be. Maybe it's going to bed early. And so, you know, with working out, maybe you don't work out right now, but you know that you should. You really want to. And you say, you know what? For the month of December, I'm going to work out every single day. Or maybe say January 1st, I'm going to work out every single day for the month of January. And the first few weeks, to be honest with you, you're going to have to drag your ass to the gym. You're going to have to. It's going to feel like force. And I like to use the word force very specifically because sometimes you just have to force yourself. A lot of times you're not going to feel like it. You're not. If you're searching and you're waiting for motivation, you're going to be searching and waiting for a really long time. And there's actually a lot of studies that have been found that motivation actually almost never comes before action. Action is usually what needs to happen in order for you to start feeling more motivated. And so, you know, it's like getting the car moving where you're going to have. It's going to be force, it's going to be a lot of pushing, it's going to take a lot of will in order to get yourself moving. But it's then after a while, it starts to feel more natural. That is what you're searching for. That's when you've got the momentum, and that's when it becomes a little bit harder to stop. And you're trying to not allow yourself to stop and to keep that consistency going. But what's going to happen is there's going to be a part of you that's. We're always at a battle with ourselves, right? Like we are our worst enemies. That's what it comes to. There's a part of you that really wants to work out, that really wants to change, that really wants to do something. There's also a part of you that's like, I. I am fully resisting any change that you want to put in. And so you get to a point where you're working out for two or three weeks, you're doing really well. And there's another side of you that's like, give up. Stop. And, you know, if you've ever been in a really great workout routine, it can start to become addicting. That's what you want to get to, where you start to get used to. You start to like it. And so usually when you get to the point of it's almost addicting, you're almost in that flow is when the voice on the other side is going to push the hardest against you. Like. Like, the example I always like to give when I think of a comfort zone is like a rubber band, right? If you think of a rubber band, if you pull it a little bit, it'll kind of pull back. But if you're really pulling a rubber band to its maximum, that's right there is, like, where it's really at the most is where it's actually. I'm really brought to breakthrough, you know, And a lot of times people get excited the beginning of something or they get a case of the I deserve it. Oh, I worked out every single day for the past seven days. I deserve to take today off. Or I did really good on my diet for the past 14 days, and I lost five pounds. I deserve a pizza. I had a great week of sales. I can take today off. I lost ten pounds. So I can go ahead and have ice cream for the next three days. I made a lot of money in the past couple months. I'm gonna go and spend it. And really what it comes down to is this thing I wrote about it in my book. It's called the emotional Cycle of change. And I put the actual diagram in the graph in my book, level up, specifically because when I first saw it and first started learning the emotional cycle of change, I was like, this makes so much sense. And there's basically five stages to getting to being successful and getting momentum on your side. So stage one is what they call uninformed optimism. And that's when you start something like, yay, new Year, New me. I'm gonna do awesome. I'm gonna do so good at this. And you're uninformed optimism. You don't know what you don't know, but you're all excited because you don't know it. Like, this is gonna be great. And then you go and you do that thing for a week. You work out for a week. And, you know, the first two days are exciting and fun, and then day three and four, it's not as fun. You're like, this kind of sucks. Day five and six you're like, I don't know how I can do this for 30 days, whatever it is that it might be. And that's stage one, which is uninformed optimism. Uninformed optimism very closely turns into stage two, which is uninformed pessimism, which is you still don't know what you don't know, and you still don't know, but you have a little bit more of an idea, but you're starting to see, oh, my God, this is gonna go a lot longer than I thought it was. And so you go from uninformed optimism to uninformed pessimism. Now you're just pessimistic, you're negative. And you would think that that's the lowest of lows, but it's not. Then you get to stage three, which is my favorite. It's called the Valley of Despair. And when we end up in the Valley of Despair, that is when we usually quit. And if you can know that everybody goes through all of these cycles of change, stage one, two, three, and four and five, then you'll start to realize, oh, okay, I'm in the Valley of Despair right now, and I've gotta push through to success. I'm in the Valley of Despair. Because what happens is most people go through stage one, stage two, stage three, and then they usually give up by stage three. And why do they give up on stage three? Because they're in the Valley of Despair. They think it's gonna take too long, and then they look at a brand new thing, but they're looking at that new thing through the eyes and of stage one, which is uninformed optimism. And uninformed optimism looks way better than the Valley of Despair. And so what do they do? They quit at stage three and they go into a new thing. And now they start at uninformed optimism, then they go to uninformed pessimism, they go to Valve despair. So that's why people quit. Do something new. Quit, do something new. Quit, do something new. Quit, do something new. Quit do something new. And then they never actually get to success is because they don't fight through the Valley of Despair. But as long as you just fight through the Valley of Despair, you start to get that momentum on your side. And now you go into stage four, which is informed optimism, which means you now are starting to feel better about yourself. You're starting to feel like, hey, I've got this figured out. I'm starting to see the light at the end of the tunnel here. Informed optimism. I know what I don't know. I know what I do know. But I'm optimistic that I'm gonna get to the place I wanna be. That's when you really start getting the momentum on your side. And then you hit stage five, which is success and fulfillment, which can be three months down the road. It could be six years down the road. Depends on sessions. We're probably moving around a decent amount throughout the day. It wasn't moving around all day long, but they weren't sitting down on a couch for four hours watching Netflix, doing nothing. No. And so our bodies are meant to move. Humans were meant to move. We're meant to be thinking different. We're meant to be growing. We're either green and growing or brown and dying. We're supposed to be expanding ourselves in some sort of way. And so we've got to get a little bit of force in there. And with that force, we need to search for that momentum. You know, it's like pushing the car. It's hard at first, but then it starts rolling, and lots of people that will get the car moving, and then they stop. And so really what it comes down to is once you feel that momentum, you've got to keep going. You got to go. I got the momentum on my side. Now I'm really brought to break through, you know, And a lot of times people get excited the beginning of something or they get a case of the I deserve it. Oh, I worked out every single day for the past seven days. I deserve to take today off. Or I did really good on my diet for the past 14 days, and I lost five pounds. I deserve a pizza. I had a great week of sales. I can take today off. I lost ten pounds, so I can go ahead and have ice cream for the next three days. I made a lot of money in the past couple months. I'm gonna go and spend it. And really what it comes down to is this thing. I wrote about it in my book. It's called the Emotional Cycle of Change. And I put the actual diagram and the graph in my book level up specifically because when I first saw it and first started learning the emotional cycle of change, I was like, this makes so much sense. And there's basically five stages to getting to being successful and getting momentum on your side. So stage one is what they call uninformed optimism. And that's when you start something like, yay, new Year, New me. I'm gonna do awesome. I'm gonna do so good at this. And your uninformed optimism, you don't know what you don't know, but you're all excited because you don't know it. This is gonna be great. And then you go and you do that thing for a week. You work out for a week, and the first two days are exciting and fun. And then day three and four, it's not as fun. You're like, this kind of sucks. Day five and six, you're like, I don't know how I can do this for 30 days, whatever it is that it might be. And that's stage one, which is uninformed optimism. Uninformed optimism very closely turns into stage two, which is uninformed pessimism, which is you still don't know what you don't know, and you still don't know, but you have a little bit more of an idea, but you're starting to see, oh, my God, this is gonna go a lot longer than I thought it was. And so you go from uninformed optimism to uninformed pessimism. Now you're just pessimistic, you're negative, and you would think that that's the lowest of lows, but it's not. Then you get to stage three, which is my favorite. It's called the Valley of Despair. And when we end up in the Valley of Despair, that is when we usually quit. And if you can know that everybody goes through all of these cycles of change, stage one, two, three, and four and five, then you'll start to realize, oh, okay, I'm in the Valley of Despair right now, and I've got to push through to success. I'm in the Valley of Despair. Because what happens is most people go through stage one, stage two, stage three, and then they usually give up by stage three. And why do they give up on stage three? Because they're in the Valley of Despair. They think it's going to take too long, and then they look at a brand new thing, but they're looking at that new thing through the eyes of stage one, which is uninformed optimism. And uninformed optimism looks way better than the Valley of Despair. And. And so what do they do? They quit at stage three, and they go into a new thing. And now they start at uninformed optimism, then they go to uninformed pessimism, they go to valve despair. So that's why people quit. Do something new. Quit, do something new. Quit, do something new, quit, do something new. Quit, do something new. And then they never actually get to success is because they don't fight through the Valley of Despair. But as long as you just fight through the valley of despair, you start to get that momentum on your side. And now you go into stage four, which is informed optimism, which means you now are starting to feel better about yourself. You're starting to feel like, hey, I've got this figured out. I'm starting to see the light at the end of the tunnel here. Informed optimism. I know what I don't know, I know what I do know, but I'm optimistic that I'm going to get to the place I want to be. That's when you really start getting the momentum on your side. And then you hit stage five, which is success and fulfillment, which you know can be three months down the road. It could be six years down the road. Depends on what it is that you're working for. But you just have to understand, and you should Google it if you want to, or if you wanna go into my book, if you have it, you can look at the graph of the emotional cycle of change. And if you start to look at it, you go, oh, my God, I've gone through this so many times. You know, whatever it is that you want is going to take a lot of work. You have your current life that you're in, and you're going to have to break through your current life in order to create the life that you want. You know, like, what would your life look like today if you never gave up on anything that you started years ago? Your life would be vastly different. And so really, what it comes down to is you're going to have to do things you don't want to do. You're going to have to take action. Nobody in this world is going to come and save you. You're going to have to get off your butt. You're going to have to put on your big boy, big girl britches. You have to take some action. You're going to have to fight through some things that you don't want to fight through. You're going to have to get some momentum on your side, and then just make sure that you never stop. As soon as you get momentum on your side, don't ever stop. If you want to be more successful than anybody else that you know, go make a decision and then just don't stop with that decision, and I promise you, you'll get to where you want to be. So that's what I got for you for today's episode. If you love this episode, please share it on Instagram. Stories. Tag me obdialjr. R B D I A L J R Also, if you want to challenge yourself. If you want to grow yourself, if you want to change yourself and make 2024 the best year of your life. I am running my 30 day challenge, which is called Level Up 30. It is built on six pillars that we will be doing every single day. If you want to half ass your year, this is absolutely 100% not for you. If you're the type of person that's like, I'm ready for a challenge. I'm ready to change my life. I'm ready for Rob to push me, go to levelup30.com levelup30.com I will personally be going through the challenge with you. I'll be going live every single day, coaching you, helping you. Everybody else in the group. There's going to be a massive community all across the world and the first 100 people who join get $50 off and they get entered into a drawing for a free one on one call with me. So one person out of the first 100 people who join will get a free one on one call with Me. So if you're interested in learning a little bit more about it and seeing if it's right for you, go to levelup30.com and with that, I'm gonna leave you the same way I leave you every single episode. Make it your mission to make someone else's day better. I appreciate you and I hope that you have an amazing day.
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