Rob Greenlee warns that chasing metrics can pull podcasters away from what they actually want to make. He argues for filtering audience data through your own values instead of just doing whatever generates clicks, especially if you care about authentic expression over pure reach.
Chapters
If you're so data-driven, then at some point down that data-driven path, maybe you come to the realization that I'm not really doing what I want to do, right? So why am I doing it? So you, you start questioning yourself. You start getting into this, this choice paradigm where you're being driven by the wishes of others and not being driven by your own wishes. And this is the tension. So you have to take that feedback, run it through your own individual filter to determine what makes sense for you. Don't just take raw data and then just deploy it. I know some podcasters are professing that's the thing to do is just take raw data. I don't care what it looks like. As long as it generates the clicks, I'm cool with it. There is a perspective. Around that, and if you're impartial to what you're doing and you, all you want to do is do a show that, that the audience has been maximized on because you're doing everything they want you to do as a collective, right? Then if you're okay with that, then that's, if that's the goal of what you're doing, then that's okay.