YouTube Became a Podcast Giant and Nobody Noticed #podcasting #strategy

Name: YouTube Became a Podcast Giant and Nobody Noticed #podcasting #strategy
Uploaded: 2025-03-17T22:00:04+00:00
Duration: 47 s
Channel: Rob Greenlee
Description: Rob Greenlee says YouTube is now the biggest podcasting platform, though nobody talks about it that way. Podcasters have been uploading there for years…

17 Mar 2025 · 1 min

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Rob Greenlee says YouTube is now the biggest podcasting platform, though nobody talks about it that way. Podcasters have been uploading there for years, and Spotify's recent push into video shows the industry is finally catching up.

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YouTube is being seen as the biggest podcasting platform because people are consuming a lot of video now and people are seeing video podcasters, podcasters creating content on YouTube, which has been, like I told you in the early part of this episode, has been there all along. Really, even, even since the start of YouTube. Podcasters have been part of building that platform. So that's just, uh, that's just a fact. It's just not well known or, or even thought of in the proper context. And, and now with Spotify leaning into video