iFundWomen uses rewards-based crowdfunding to sell products and services without giving up equity. The key is identifying what your company does best, then repurposing those strengths into offerings that solve real customer problems right now, like digital camps or self-care kits.
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So for iFundWomen, we're focused on rewards-based crowdfunding. So that's selling your products, services, content, experiences in exchange for cash for your business. There is no equity exchanged, but it's really about kind of digging into where are those opportunities that you can pivot or what are the expertise or superpowers that you can leverage to enhance people's experience right now. The reality is many people are still spending money on things and they're spending money on the things that are enhancing their live, work, play from home experience. So what are the things that you could offer them in exchange for cash for your business, whether it's digital day camp for their kids or it's self-care kits for mom or whatever it is, how can you get really creative to engage your audience in a way that, that'll make them feel good about spending their money on you?
Absolutely. Yeah. And that's, you know, there's, there's, that's back to the pivoting point, right? That we were all sort sort of touching on earlier is just like right now is a time where you have to go back to your customers and understand what your strengths are as a company and what their problems are now in this new normal or new world and how those, those problems are going to change as we start to come hopefully out of this, you know, and soon. And so that's a, that's a big thing for sure.