A founder explains how to get press coverage before you've had a big win. The FAMOUS framework is a six-step method to reverse-engineer coverage in outlets like TechCrunch and The New York Times. Learn tactics that work across industries.
Hey, is there a process there that a founder, even if they don't have prior success to stand on, can use to get media coverage? How do we kind of reverse engineer that process for founders just like yourself and entrepreneurs could use again, whether it's for the TechCrunches and the New York Times or these other industries? And I wanna start off the presentation by explaining that, 'cause I break it down into a 6-step process. It actually has an acronym, which is FAMOUS, okay? I want to lead off with— by that.
