45:48

The webinar, hosted by Bill.com sales engineer Curt Acker and moderated by Eihan, presented findings from a September 2023 survey of 346 corporate controllers and discussed the top financial management trends for 2024. The four priority areas identified were proactive spend and cash‑flow management, implementation of financial automation tools, cybersecurity/fraud prevention, and talent attraction/retention. The session highlighted efficiency challenges such as a 7‑day close cycle and manual expense processing, and showed how 46% of respondents plan to automate budgeting/FP&A, 45% reporting, and 34% the close process. AI adoption was split between direct AI tools (36%) and AI‑embedded platforms like Bill.com, with over 50% expecting full financial automation within five years. Curt outlined Bill.com’s three‑product suite—Accounts Payable, Accounts Receivable, and Spend/Expense—detailing workflow steps, AI‑driven invoice coding, vendor onboarding, duplicate‑bill detection, multi‑factor authentication, and audit‑trail controls. Real‑world use cases were shared by Andrew Crawford, Head of Finance at Founder Institute, who described using Bill’s expense card (Divvy), virtual cards, budget‑linked spending limits, and vendor‑bank‑info links to improve cash‑flow visibility, reduce manual reimbursements, and mitigate fraud. The discussion also covered cybersecurity best practices (MFA, multi‑approval, training), multi‑entity and international payment capabilities (U.S.‑based money mover, wires to 138 countries), API integration (developer.bill.com), and flexible, modular pricing for startups and growing businesses. The webinar concluded with a Q&A, audience polls, and networking instructions, and promised a recording and the 2024 Corporate Controller Outlook report.

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