Forms are disappearing because they're cognitively inefficient and only existed due to old technological limits. Online dating shifted from lengthy questionnaires to simple swipes, a pattern the speaker says will spread across every industry as better alternatives become possible.
Chapters
We can talk for years just about filling out forms and about the de-formification of the world and how that's going to go. Like every industry is going to go through this phase of just getting all the forms out of the system. You know, you can look at that as like, I mean, that even happened with like, like online dating, right? Like online dating years ago, was basically filling out forms, right? You would go on, I don't know, whatever, eHarmony or something, and you would like fill out your tax form. And then you would get back results. And it was like, you were kind of like dating a spreadsheet. Like you would just compare forms to forms and see what was up. I never actually did any of this. So this is in research that I've done since then. And now like, there's no more forms right now. You're just kind of swiping. So like everything is going away from the act of forms. Like the act of forms is very— the act of filling out a form is not cognitively ergonomic. Like it isn't how your brain wants to work. And we were forced into it in every industry because of the limits of technology. And now those limits are coming off. And so every industry is going to go through this process of getting rid of forms everywhere. And that's like, that's a major, major step.